THE SAME BUT DIFFERENT
From this….
To this!
What's been happening
Hello everyone! Welcome to our new look!
We are super excited to officially announce that "Carthew Genetics" is now "TumekeFarming" ... while the name and logo are new, our genetics and values remain the same ... this is us!
Of course, for most of you this is old news ... hehe ... if you have bought rams from us in 2020 you've probably already worn out your first Tumeke Farming hat by now ...
Why Tumeke Farming?
It all started with our children a few years ago ... during their college years the phrase "tumeke" together with the "shaka" hand sign became their way of expressing when something was real cool or awesome and to confirm that "all is well" ... we found ourselves using the expression more and more ... "tumeke" evokes exactly how we feel when working on the farm, looking after our animals and land ... it simply is such a positive expression of gratitude and delight.
Researching the phrase and hand sign a bit more, we discovered that across cultures, the "shaka" has a variety of meanings with central themes of gratitude and solidarity and the phrase "tumeke" literally means "awesome" or "too much" ... put the two together and voila! ... we found our perfect match, representing our values of gratitude, harmony and authenticity while being awesome! ...
Inspired by an on-farm tour, our story and the way we work, Jemma from Jemma Cheer Design in Palmerston North, created our new amazing logo with the unique "animal face shaka" ... beautifully portraying our philosophy of having some fun while respectfully exploring what it means to be farming in Aotearoa.
We hope you like our new look too!
Check out or new website... meet the team, follow our journey, browse through the gallery, learn more about our farming philosophy and our animals.
The new website will constantly be updated through Instagram posts at the bottom of our homepage under "follow our journey" ... by adding new, current photos to the gallery and newsletters.
Follow us on instagram "tumeke_farming" and on facebook "TumekeFarming" if you're not already connected there ... and of course ... you can call us anytime!
NEAVE ... encouraging the next generation!
GRAY ... our youngest, very happy ram client!
Where to from here
We're continuing our tumeke journey ... doing what we're doing best ... breeding robust, healthy and happy sheep who perform well and make farming enjoyable and profitable.
With our "new look" comes "new responsibility" ... we'll endeavour to be in touch via email with you our clients and subscribers on a more regular basis, sharing insights on our tumeke farming practices and experiences.
So keep watching this space ... literally ...
We look forward to being in touch with you all soon again!
Simon, Pascale and team
